"I Strengthen My Nation" prevention program

I Strengthen My Nation - A New A&D Prevention Campaign now Available targeting
American Indian and Alaska Native Youth

In many AI/AN communities, teens and young adults use drugs and alcohol at rates
higher than the national average. The I Strengthen My Nation campaign was developed
by the Northwest Portland Area Indian Health Board (NPAIHB) to help communities
address this concern.

The goal of the campaign is to empower Native youth to resist pressures to drink and
use drugs. By standing up to this pressure, youth can strengthen themselves,
influence their friends, and strengthen their nation. A 30 second video and radio
spot reminds youth:
You affect other people, even if you don't think you do. People notice your actions.
You have influence. Think about it. What someone sees you do, can change their life.
That one choice strengthens you, strengthens others, and strengthens your nation.

The campaign includes:

*         Logo jpegs that communities can use on their own print materials and
promotional items (T-shirts, key chains, water bottles, etc.).

*         3 Posters
(male<http://www.npaihb.org/images/epicenter_docs/MSPI/THRIVE/2012/Strengthen%20my%20Nation%20-%20Male%20poster.pdf>,
female<http://www.npaihb.org/images/epicenter_docs/MSPI/THRIVE/2012/Strengthen%20my%20Nation%20-%20Female%20poster.pdf>,
and
Chaske<http://www.npaihb.org/images/epicenter_docs/MSPI/THRIVE/2012/Strengthen%20my%20Nation%20-%20Chaske%20poster.pdf>
versions)

*         2 Brochures, with versions for
Teens<http://www.npaihb.org/images/epicenter_docs/MSPI/THRIVE/2012/Strengthen%20my%20Nation%20-%20Youth%20brochure.pdf>
and
Parents<http://www.npaihb.org/images/epicenter_docs/MSPI/THRIVE/2012/Strengthen%20my%20Nation%20-%20Parent%20brochure.pdf>

*         A Fact
Sheet<http://www.npaihb.org/images/epicenter_docs/MSPI/THRIVE/2012/Strengthen%20my%20Nation%20-%20Fact%20Sheet.pdf>

*         A Window
Cling<http://www.npaihb.org/images/epicenter_docs/MSPI/THRIVE/2012/Strengthen%20my%20Nation-windowcling.pdf>

*         A
lanyard<http://www.npaihb.org/images/epicenter_docs/MSPI/THRIVE/2012/Strengthen%20my%20Nation-lanyard.pdf>

*         Black and White
T-shirts<http://www.npaihb.org/images/epicenter_docs/MSPI/THRIVE/2012/Strengthen%20my%20Nation-tshirt.pdf>

*         USB Drive with PSAs pre-loaded

*         A 30 second Radio PSA.

*         A 30 second Video PSA.

*         A 3 minute Video PSA.


These items can be ordered free-of-charge from THRIVE, at the NPAIHB. Materials will
automatically be mailed to the 43 federally recognized tribes in ID, OR, and WA. To
order print materials, please contact:
Colbie Caughlan
Northwest Portland Area Indian Health Board
2121 SW Broadway, Suite 300, Portland, OR 97201
ph: (503) 228-4185  fax: (503) 228-8182
Email: ccaughlan@npaihb.org<mailto:ccaughlan@npaihb.org>
Please include your: Name, Tribe/organization, desired items, quantities, and
mailing address.

All of the I Strengthen My Nation campaign materials are also available on our
website. Please download, print, and pass them along to interested parties:
http://www.npaihb.org/epicenter/project/mspi_prevention_media_resources/

Consider using these materials in conjunction with:

*         April - Alcohol Awareness Month

*         October - National Substance Abuse Prevention Month

This project was made possible with financial support from the Indian Health
Service. The campaign was developed by the Northwest Portland Area Indian Health
Board in partnership with KAT Communications, with input from hundreds of teens,
parents, and health educators from throughout the U.S.


Colbie M. Caughlan, MPH
Suicide Prevention Project Manager - THRIVE
Northwest Portland Area Indian Health Board
2121 SW Broadway, Suite 300
Portland, Oregon 97201
Ph. 503-416-3284
Fax 503-228-8182
ccaughlan@npaihb.org<mailto:ccaughlan@npaihb.org>